Catering to the needs of the market, water cups can also be popular!

With the rapid development of the Internet economy, the word “hot-selling” has become the goal pursued by various brands, merchants and factories. All walks of life hope that their products can be hot-selling. Can the water cup industry be hot-selling? The answer is yes.

Water bottles are daily necessities that are consumed quickly, and such products are often more likely to become popular. However, popular products also have differences in time and region. The sales of the same product in different regions at the same time will be very different, and the sales of the same product in the same region at different times will also be like this.

Taking the U.S. market as an example in 2017, YETI’s large-capacity ice cup sold from 12 million units in 2016 to 280 million units in the U.S. market in 2017, and this water cup will be available as of the first half of 2021. The popularity has not declined. From 2016 to the end of 2020, according to export data statistics, a total of 7.6 water cups of the same style were exported to the European and American markets. However, this water cup has been fully sold in China since 2018, and the sales data are not optimistic. From 2018 to the end of 2020, according to e-commerce sales data statistics, a total of less than 2 million units were sold. This is the contrast in market sales of the same product in different regions at the same time.

In 2019, large-capacity plastic water cups began to explode in the Chinese market. From 2019 to the end of 2020, e-commerce statistics showed that a total of 2,800 large-capacity water cups with high similarity in style were sold. However, this large-capacity water cup was actually launched in At the end of 2017, the total sales of this large-capacity plastic water cup in 2018 was less than 1 million.

To create a popular water cup, in addition to detailed analysis of market demand, it is also necessary to base on the living habits and usage habits of the market population, and during the development process, the product must be continuously optimized according to market requirements, so as to have the opportunity to create a better product. Many popular water bottles.